designing in the digital age
Updated: Jan 20, 2021
2020. The year of the pandemic. 2021. The year of change. Designing in an age that is more and more digital, may seem like a hard feat. The future of fashion and accessories is socially conscious, socially responsible, experiential, and creates an accessible digital space for consumption. An article by Harpers Bazaar, reported on the influence technology has had on the industry, often at an unprecedented rate. Consumer behaviour and morals in the last year has changed the fashion industry. The digital age of design is now a reflection of the time we are in, from budget, to environmental and social conscious.
Traditional fashion business models have been disrupted, and new frameworks are catering to the needs and desires of consumers, for more environmentally, socially and ethically conscious designs that speak to their needs in 2021.